We are passionate about how marketing works and want to help you engage with foodies in a creative way that gets you noticed. Our packages are made to suit your business so give us a call to discuss your requirements.
FOODLOVER Magazine is the region’s only foodie title to be distributed directly into foodie homes via food-box delivery schemes. It is also the only title to be stocked in all Lakeland stores across the South West. It also enjoys a growing number of paid subscribers who collect each issue so they can refer to past recipes. FOODLOVER is also stocks in the region’s leading delis, farm shops, bakeries, butchers and other outlets.
There is not wastage! Every copy is picked up due to our proactive and targeted distribution and quality content.
Our key demographic are people interested in food, local produce, learning new skills, eating out and being creative in the kitchen:
- 70% female, 30% male
- All ages
- Medium to high disposable income earners and families
- Brand and quality conscious consumers
Our digital platform is a concise online news resource dedicated to local food in the West Country and updated daily. It’s a platform for readers to find seasonal news, recipe ideas, food event previews, competitions, seasonal recipes and foodie features. Our online directory is a great source of information and West Country businesses too.
Foodlovermagazine.com gets more than 21,000 page views per month and is supported by a e-newsletter database, Facebook, Twitter, Tumblr, Pinterest and Google+ – making the website a very powerful marketing tool. 88% of views are unique. The average visitor looks at three pages of the site and some of our most popular pages are the recipes, events and competitions pages which shows our readers are interested in the localised content.
*Sources: WordPress Stats / Google Analytics
We have been busy over the past few years building up our newsletter e-mail database. Recipients ‘opt-in’ rather than opt-out resulting in a high quality database. Thanks to our fantastic foodie readers and online users, we now have a large database of registered addresses and have launched the much anticipated ‘offers’ e-newsletter.